Beer Wholesalers: How to Pay your Sales Team on Gross Profit

What if you could pay your frontline sales reps based on what really matters to your business?

In today’s podcast, you’ll learn how.

Brad White from GP-Analytics joins us to explain how to use the VxP Compensation System to build a comp plan based on the key drivers of profitability in your beer business: Gross profit, volume and FPL (finished product loss).

Key Topics

  • Traditional wholesaler compensation programs
  • Common problems with comp plans, and how to fix them
  • How the VxP Compensation System is different
  • The key drivers of financial performance: Gross profit, volume and FPL