We’ve all sat in long, pointless meetings that drag on endlessly and lead nowhere.
No decisions. No actions. No results. And no fun for anyone.
Here’s an idea you can try in your wholesaler business to break the cycle of bad meetings and indecision. It’s called the 4 C’s.
The 4 C’s are: Collect, Choose, Create and Commit. This is a model that engages your team in the process of identifying issues, brainstorming solutions, and implementing action items to make real change.
The inspiration for this problem solving model is from the Workshopper Playbook by Jonathan Courtney.
Watch this short explainer video for more details:
p.s. Wholesaler membership in the Beer Business Finance Association is now open. Learn more here.
